Do Gooders
Tuesday, October 16th, 2007What does a star from Jackass and a political figure have in common (besides both being Democrats)? Both are using their celebrity status as a means to further their cause of choice. Steve-O recently joined Alicia Silverstone in promoting PETA through a series of PSAs and print ads that were revealed at L.A. Fashion Week. The trend of the moment in Hollywood appears to be environmental awareness, led by none other than former Vice President Al Gore, the latest winner of the Nobel Peace Prize. Using the platforms provided by his Oscar and Emmy wins, Gore has been able to push green initiatives into the forefront of Americans’ minds. More and more celebrities are taking the leads of Steve-O and Al Gore in joining charities to promote positive change. So remember, next time you earn 15 minutes of fame, make sure to use it for good. By Tamara Alfred & Jill Mogensen